Emotive and colloquial language in magazines.

PLAYSTATION

Task 1:

The target audience in my given magazine is males from the age of 15 to about 20. This is because the front page of the magazine has a video game characters from a video game called max Payne 3 holding 2 guns facing the direction of the front cover. Furthermore the back page of the magazine has another characters but holding a sword and a shield looking ready for war. This could only mean that young aged kids should not be allowed to play these rough games with guns and killings involved.

The reason why the target audience is to 20 is because of the weapons and also because at that age people are still interested in certain types of video games. Additionally if the magazine had a clear indication of a footballing video game then the target audience would be to the age of 30 and starting from the age of about 12 this is because the football game called “FIFA” is an amazingly popular game all around the world and to many ages.

Task 2:

·         “This year’s surprises smash arrives in bullet time”

·         “Beyond time. Beyond fate. Beyond imagination”

·         “Max Payne 3”

Task 3:

The first phrase is presented in white under the white title name of the video game that has a picture on the front cover. It’s extremely intriguing and uses a metaphor to state how fast the years surprise came long. This immediately creates interest between the audience/ reader and the magazine. It also has such a great effect in terms of the relation between the image of the front page of the magazine and the phrase on the front of the magazine because of the 2 guns in the characters hands and the word bullet in the phrase.

The second phrase completely excites the reader and draws the reader’s attention into what the game is all about and what’s so amusing about the game that its beyond time destiny and imagination. The fact that it says beyond imagination fascinates the reader and makes the reader really want to find out what the come involves. Finally, this phrase creates an adventurous effect on the reader/audience because it signs that something unusual is present in the game and is unique compared to other games.

The third phrase has 2 ambiguous words which creates a large tension effect and a physically violent effect. This is because max Payne is the character’s name but also means maximum pain. Moreover this phrase also has a relation effect between the character in the image and the phrase because the character is Max Payne. The phrase creates an emotional effect because it makes the reader feel the suspense of the words “max payne”.   

Task 4:

When designing and producing a magazine the most important part is attracting your specified target audience. Several magazines tend to use colloquial language in order to attract their audience. For example, in Sporting magazines such as match of the day words like “back of the net”, “he was miles off” and “super sub”. These words associate with events of a football match and include phrases that audiences and fans of football would use. They are also words and phrases that all different ages of males would use as long as they are football fans.

Therefore it is clear that for this specific magazine the target audience will be from a young age of about 10 up to the age of 50-60 as long as the audience are football fans.

To attract these targeted audience these colloquial words play a massive role because they link to the words that are used by the football industry and most of all by the fans and audiences of football which are the target audience.